Hol Food is a Canadian-made meal-replacement powder that positions itself as a complete, all-in-one nutritional shake rather than a simple protein supplement. Our review team examined the Rich Chocolate (30 meals) tub to see what's actually in each serving and how the brand's "complete nutrition" claim holds up on paper.
This is a 2.8kg (6.2lb) tub containing 30 meals' worth of Hol Food's Rich Chocolate formula, priced at $111.98. Each serving is designed to be mixed with 1.5 cups (350ml) of ice-cold water or milk, using 2 scoops (200 calories per scoop, 400 calories per full meal).
Per serving (400 calories), the Chocolate formula provides 35g of protein, 44g of total carbohydrates (including 5g fiber, 9g sugar), and 9g of total fat (5g saturated). The brand describes its overall macro split as roughly 35% protein, 45% carbohydrate, and 20% fat.
Hol Food's published nutrition panel lists a broad micronutrient spread per serving, including 29% DV Vitamin A, 20% DV Vitamin D, 20% DV Vitamin C, 27% DV Niacin, 22% DV Calcium, and 27% DV Zinc and Iodine, among others — positioned to cover a meaningful share of daily requirements in a single shake.
The Rich Chocolate formula's base ingredients are whey protein powder, rice flour, cocoa powder, whole milk powder, and organic cane sugar, combined with a vitamin and mineral mix and a small amount of sucralose. Hol Food markets the ingredient list as recognizable and free of fructose or maltodextrin. The product is gluten-free, soy-free, and vegetarian-friendly, though it is not vegan given the whey and milk powder content.
Hol Food can be used to replace one meal, several meals, or, per the brand, an entire day's worth of eating. The brand suggests it's aimed at people who are short on time — citing use cases like parents, commuters, and shift workers — rather than positioning itself strictly as a fitness or weight-loss product. It's manufactured in Ontario, Canada, and the brand states it has sold over a million meals to Canadian and U.S. customers to date.
At $111.98 for 30 meals, that works out to roughly $3.73 per meal at full price; Hol Food also offers a subscribe-and-save option that brings the cost down further, which the brand markets as "less than $3 a serving." A Mild Vanilla version is available at the same price point, along with smaller 10-meal tubs of both flavors starting at $63.99 for those who want to try it before committing to the larger size.
Hol Food's pitch is straightforward: a nutritionally complete shake for people who need a fast, balanced meal without cooking. The 35g protein per serving alongside a full vitamin and mineral matrix puts it in a similar category to other meal-replacement powders, and the recognizable ingredient list (rice flour, cocoa, milk, whey) is a point in its favor for shoppers wary of long, unfamiliar ingredient panels. The 30-meal tub is a reasonable way to build it into a daily routine if replacing even one meal a day with a quick shake fits your schedule.
Want to see current pricing and flavors? Check out Hol Food Rich Chocolate here, or view subscription savings on the product page.
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